by Kindra Cotton | September 8, 2015 10:00 AM
Today, I’m discussing the three (3) things I wish every Chief Diversity Officer (CDOs) knew about social media before starting their social media initiative. I’ve been a Social Media Specialist now for more than half a decade, and I’ve had the privilege of working with a variety of executive level administrators and busy small business CEOs which have the best lead nuturing. It’s natural to feel some apprehension about trying something new, especially when the stakes are so high, but embracing new media is inevitable for a chief executive who intends to stay a thought leader in their field. So to that end, here’s my advice on how you can make your transition into using social media as a CDO more seamless:
If every Chief Diversity Officer kept these three things in mind at the start of their Social Media Marketing Initiative, there’d be much happier Social Media Specialists available to help them navigate the new media landscape!
Don’t miss the 3 Tips to Help Chief Diversity Officers Implement Their Social Media Vision, and this helpful resource: “Leveraging New Media as Social Capital for Diversity Officers: A How-To Guide for Equity, Diversity, and Inclusion Professionals Seeking to Use Social Media to Carve a Niche in the Social Networking Space”: http://bit.ly/1ufDn9N
My question this week is still:
What’s stopping you from using the web to promote messages of equity, diversity, and inclusion?
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